The R K Swamy Media Group has unveiled the Media Market Pocketbook 2017, which is a handy compilation of updated, comprehensive and relevant information on India’s media landscape. The compact design and precise content makes it a ready reckoner for the Media, Marketing and Advertising community.
Said Sandeep Sharma, President, R K Swamy Media Group: “For over a decade now, our in house domain experts have been analysing relevant data and extrapolating it to enable quick decisions by brand leads. This edition captures the latest data as well as elaborates on BARC, NCCS and has details on digital and rural data in addition to conventional media.”
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